mobiles

Open letter to Apple: The killer App is not voice nor music

Tomi T Ahonen, four-time bestselling author and expert on mobile phones and their services writes an open letter to Apple on iPhone

You are entering the mobile phone market. … I am sure you have researched the market well before joining it, but am afraid you may have been blinded by being based in America – the laggard in mobile telecoms – and having your roots in the IT industry, which is almost diametrically opposite to the telecoms industry among engineering sciences. It may give you great competitive advantages to approach the industry from a fresh angle, but I hope you understand what makes this industry tick. People do not replace automobiles every 18 months, nor laptop computers, digital cameras, plasma screen TVs, Playstations… nor iPods. … more

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